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July 22, 2021 How AI will save ad targeting from the Cookiepocalypse Back Share on Twitter Facebook Instagram “In the absence of a firm date for third-party cookie deprecation, advertisers should start testing contextual targeting today.”   Hearts and Science Team The future of identity From 2022 onward, Google’s ban on the use of third party […]

How the traditional marketing loop will be reborn Share on   Twitter Facebook Linkedin Approaching pillars of the marketing loop in new ways “To get ready for whatever the future may hold, we at Hearts are acting as Agents of Change, investing in five key areas.” Spot the difference? We can’t either. Targeting, delivery, measurement,